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Canon unveils The Master Compact - the revolutionary PowerShot G1 X
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London, UK, 9th January 2012 – Canon today introduces the PowerShot G1 X – a revolutionary new compact camera with a large CMOS sensor, designed to produce DSLR levels of image quality and control in a highly portable metal body. Created for professional and serious photographers, the PowerShot G1 X creates a prestigious new category at the top of Canon’s legendary G-series line-up, and redefines the performance achievable from a compact camera.
A high-quality camera in its own right or the perfect complement to a professional DSLR, the PowerShot G1 X combines EOS sensor technology with DIGIC 5 processing power, a new precision Canon lens and extensive manual control – creating the finest compact camera Canon has ever produced. Designed to be highly portable, the PowerShot G1 X features a zoom lens which retracts into a discreet, robust metal body, providing photographers with an unimposing camera that delivers high quality images and superior handling.
Professional levels of image quality
The increased sensor size allows photographers to have greater control over the depth of field, with more potential to creatively and artistically isolate a subject from its background. Improved dynamic range enables users to accurately capture shadows and highlights within the same frame, while the 14.3 Megapixel resolution allows for the output of large-sized prints, or permits images to be cropped for more powerful compositions.
The PowerShot G1 X also features a range of benefits that result from the advanced CMOS sensor technology developed within Canon’s EOS range. On-chip noise reduction ensures images are clear, even at high ISO speeds, while a 4-channel read-out provides high speed image capture – ensuring fast, responsive performance in all conditions.
Combining the large sensor with the DIGIC 5 image processor, the HS System in the PowerShot G1 X sets new standards for low-light performance, with a maximum full-resolution ISO range of 100 to 12800 – a level never before seen in a Canon compact. Photographers can shoot using the ambient light in even the darkest of conditions, capturing natural shots with incredible detail and low noise – providing a powerful basis for low-light photography.
Precision lens technology
To help ensure optimum image quality and Full HD movie clarity, the lens features a 4-stop optical Image Stabilizer (IS), allowing photographers to shoot in darker conditions and use shutter speeds up to four stops slower than would be possible without IS. The optical Image Stabilizer is supported by Intelligent IS which analyses the focal length, focal distance and type of camera movement and applies the most appropriate Image Stabilizer mode. For example, when a panning motion is detected, Panning IS is activated and stabilises in only one direction for more artistic capture of movement across the frame. Hybrid IS technology is also included to capture macro subjects without the blur associated with shift camera shake.
The lens also includes an in-built 3-stop Neutral Density (ND) Filter, permitting the use of wider apertures in bright light to achieve a shallower depth of field, or to use slower shutter speeds to intentionally blur motion.
Giving photographers the option to capture split-second action, the PowerShot G1 X features High-speed Burst HQ, capturing bursts of six full-resolution shots at 4.5fps to freeze fast-moving action. Alternatively, users can shoot continuously at 1.9fps right up to card capacity in JPEG format – ensuring longer sequences of action are captured.
High quality, Full HD movies
Advanced shooting modes
Expanded potential through accessories
An optional lens Filter Adapter, FA-DC58C, also enables photographers to use a range of filters, such as a circular polariser to enhance blue skies or remove reflections. For more even lighting when shooting macro subjects, a Macro Ring Lite adapter (MLA-DC1) allows Canon’s Macro Ring Lite or Twin Lite flash units from the EOS System to be used.
Offering truly advanced levels of professional control alongside unprecedented image quality, the PowerShot G1 X is the ideal camera for professional and serious photographers who demand DSLR flexibility and quality from a compact camera.
PowerShot G1 X – key features:
For more information on the PowerShot G1 X visit the product page here.
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About Canon Europe
Founded in 1937 with the specific goal of making the best quality camera available to customers, Canon’s tireless passion for the Power of Image has since extended its technology into many other markets and has established it as a world leader in both consumer and business imaging solutions. Its solutions comprise products, ranging from digital compact and SLR cameras, through broadcast lenses and portable X-ray machines, to multi-function and production printers, all supported by a range of value added services.
Canon invests heavily in R&D to deliver the richest and most innovative products and services to satisfy customers’ creative needs. From amateur photographers to professional print companies, Canon enables each customer to realise their own passion for image.
Canon believes that considering the interests of society and the environment is an integral part of good business practice. This is embodied in its corporate philosophy Kyosei - ‘To live and work together for the common good’.
 Seven possible settings: Normal IS, Macro IS, Panning IS, Powered IS (in Movie mode only), Dynamic IS, Dynamic and Macro IS and Tripod Mode